“Are you looking to get a degree in law enforcement? At Oklahoma Wesleyan University, you can now enroll 100% online,” the radio blared. I blanched, wishing I could temporarily intercept the broadcasting waves and interject my disgust. “What a travesty to learning!” I thought. “How dare he promote that?” I drove on, trying to keep calm. “Do these OWU professors even know what they were doing to society?” I pondered. To my chagrin, the advertiser refused to end his rant. “Yes, this special course, hand-crafted for the working adult, is now available exclusively online,” the speaker kept booming jubilantly. Finally the ad ended, and I heaved a sigh of relief. This semester I’ve experimented with an online class or two for the first time, and I can’t stand it. Internet-based classes are the sorriest excuse for education I’ve ever seen.
Have you noticed something?
It seems as though there are a dozen really powerful bloggers who control the Internet.
This group decides who becomes famous and who does not. They set the standard for what a well-designed blog should look like. They write the best copy and win the most subscribers.
And everyone knows it.
This group gets more attention in an hour than you do in a month of Mondays.
For more than a year, Amazon has sold more digital books than physical ones.
If you look at the data, it’s easy to assume we’re no longer interested in paper books. But there’s a flaw. Consider the following questions.
- How often have you read an eBook from cover to cover?
- Consider the books that have created the most value for you. Were they digital or physical?
- When determining whether to purchase a copy of the book, do you preview it physically and buy it digitally or visa versa?
- If you wanted to amass a substantial library, would it be physical or digital in nature?
A question people regularly ask me is, “How did you get started with web design?” They’re looking to build their own web site, build a friend’s web site, maybe even build their own business.
It’s a great question. The economy is tough, but technology-related industries are thriving. In fact, there’s an unmet demand in the United States for web programmers who really know what they’re doing. I’m seeing this firsthand in the industry. If you’re good with code and know how to work with people, you’ll make better money than most bloggers. It’s not an attack on writers, it’s just a statistic.