Before the Internet, you had to be nice to people in order to make a living. You had to show up for work. Once you showed up, you had to work eight hours with other humans without getting fired.
But an Internet generation has learned how to get rich without being civil. Let me give you an example. At Blog World 2011, I met an entrepreneur who built a very lucrative Internet-based business. Yet he was easily one of the rudest people I’ve ever met. “If you worked at McDonald’s, you’d get fired before your second day,” I said. “Of course I would!” he said, nose tilted high. “But I’ve escaped that jungle and created my own world.” He was proud he could be rude to anyone he pleased and still make a comfortable living with his home-based business.
